- Search Engine Optimization (SEO)
- Boosts visibility on search engines like Google.
- Focuses on keywords, content, and backlinks.
- Content Marketing
- Blogs, videos, infographics, eBooks, etc.
- Educates and engages potential customers.
- Social Media Marketing
- Platforms like Instagram, Facebook, LinkedIn, X (Twitter), TikTok.
- Paid and organic content to build brand awareness and engagement.
- Email Marketing
- Newsletters, promotional emails, nurturing sequences.
- Excellent ROI when done right.
- Pay-Per-Click (PPC) Advertising
- Google Ads, Meta Ads (Facebook/Instagram), YouTube, etc.
- You pay for clicks/views/leads.
- Affiliate Marketing
- Promoting products through affiliates who earn a commission on sales.
- Influencer Marketing
- Leveraging influencers to reach niche or large audiences.
- Web Analytics
- Tools like Google Analytics help track campaign performance.
Would you like help with creating a digital marketing strategy, learning how to run ads, optimizing a website, or something else?